Film Magazine Review

The purpose of a magazine film review is to provide information and a professional opinion on a film. The audience who are seeking an expert third party opinion on the suitability of the film will find themeselves reading film reviews allowing them to make an informal decision on whether it is something they will enjoy watching, illustrating the importance of these film reviews.

As we have already decided our film intends to target the more younger audiences ranging from teenagers, to there mid twenties, we must consider the mode of address in order to suit their needs. Most obviously due to the teenage/young adult target audience, it is vital that our magazine contains an element of comedy also it is important that it has a very conversational tone and is very direct, with the help of rhetorical questions as well as informal language, there also shouldn't be huge blocks of writing, the writing should be kept to a minimum and shouldn't dominate the page, instead i believe that images should take center stage within our film magazine review.

Advertising Profile:
We hope to possibly create a film magazine which would mainly be for the general public, who are constantly travelling to and from work/education this would be perfect as on there journeys they can grab our magazine and read our reviews, it therefore is important to remember to keep our review short, concise and straight to the point, so that they gather up enough information in a short space of time.

When thinking about our advertising profile it is always important to consider and answer a series of questions:

• Where do they live?
• What are their hobbies?
• What type of job do they have?
• What is their favorite food/drink?
• What time of music do they listen to?
• What are their favorite TV shows?
• Where do they like going on holiday?
• What is their favorite bar/pub ?

Mode of address: Conversational Tone
Conversational writing means writing in a clear, concise way that anyone can understand.

Writing in a conversational way allows us to connecting with the readers. It's about trying to give them a reason to care about what you have to say. It's about being genuine.

 Rules for using conversational writing:

• Use contractions: You'll sound like a normal person if you say "don't" and "won't."
• Use "I" and "you:" You don't have to, but it makes your writing more personal. It's like you're really talking to your readers.
• Don't be wordy: Say what needs to be said, but don't ramble or fill your sentences with unnecessary words.
• Don't use five dollar words: Pulchritudinous means "physically beautiful," but it sounds like something you vomit.
• Don't use the passive voice: This really muddles things up. "A decision was reached" is limp "I made a decision."

 In terms of additional content for our page in addition to the main review, we will indeed use aspects such as breakout boxes, with interesting facts about the film or actors etc. to keep the audience interested. The images just like most things plays a huge role, withing the majority film reviews. Perhaps a still image from our film which represents the film as a whole could be introduced into our magazine page, when deciding on the image that is to be used, we will consider symbolic codes, which can make a huge difference such as the colours, gaze, framing, cropping etc.

Poster Designs

Following on from previous research on film posters and the history of film posters, it had been established that film posters over the years have developed visually as regards to imagery and typography. Therefore our aim was to take on the knowledge that we had developed to create a poster, which a main image representing our film and also include a bold title,allowing the poster to stand out.

After a session of designing a variety of different poster designs, we as a group decided that this poster design was the most appealing, so therefore this is the design we are going to take on and further develop.

This poster design is simple however effective, the images are indeed symbolic in terms of linking to the theme of our film. The clock for starters is very symbolic as it symbolises time which is an important factor within the film. Furthermore the film title instantly stands out and catches the audiences eyes, the bold lettering has a great impact, in addition the colour red of the title, symbolises urgency which once again, links well to the film.

Film Poster Planning

Our film takes on a light hearted theme and the intended target audience are mainly teenagers, therefore whilst planning our film poster it is important to take these factors into consideration in order to create the perfect poster, so that it appeals to the right audience.
Due to the fact that our film is more light hearted it is  particularly important to make sure that our poster id bright/colourful so that it reprosents the colourful nature of the film. Furthermore the use of symbolic images is another important factor, so that it reprosents the film well and gives off a strong idea of what the films is going to be about.

We are hoping to outline just the main sub genre of the film within our poster, in order to give a clear indication about what our film is actually about. In order to give out the right message/Idea of the film it is important to communicate with the audience visually, to reprosent a light hearted film, it is important to think about the connotations, for example the colours that we use, or the type of font to use for the title, these may only be small changes but they indeed make a huge difference in determining the nature of the film.

Possible Taglines:
A tagline is a slogan typically used in advertising a film, usually found on posters. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a film. Another purpose is to reinforce the audience's memory of the film. A tagline should really complement our film as well as deliver more information about it in a clever, inventive and interesting manor.

• "10 Minutes is all it takes, to ruin your day"
• "There is always two sides to a story"
• '10 minutes can make a difference"
• "Start your day right"

Images:
Images are without a doubt one of the most important factors regarding a film poster, it is extremely important to use the right image in order in order to really give the right over view of the film, it is also important as it should stand out to really catch the audiences imagination. The images must be symbolic and have very strong links to our actually film, the alarm clock is very symbolic and has a strong role withing our, film so we could possibly use this as an image to reprosent our film, also another possible idea could be to split our poster into two and on each side would be images of the character reprosenting both sides of the story. It is also a great idea to possibly think about close up, anstract or even manipulating images to perhaps create different types of effect.

Shooting Schedule (4)

Unfortunately, due to unforeseen events, previous shooting schedules (2) and (3) could not go ahead, and we have had to re-adjust our filming schedules accordingly.

Date: 10/11/12

Time: 10am-3pm

Location: Richmond, Inside Scenes

Shots: 10; 18-20

Actors: Sergy

Crew: James (Cameraman) Callum (Props, Director)

Costumes and Props: Mobile Phone- to act as alarm clock, Pyjamas, Bag, School Uniform

Equipment: SD Camera, SD Card, Tripod

Potential Issues: No potential issues identified

Risk Assessment: Low- no real risks since we are filming inside a secure residential location

Shooting Schedule (3)

Date: 2/11/12

Time: 10am-3pm

Location: Chiswick

Shots: 9-12; 17-21

Actors: Callum, Sergy

Crew: James (camera and director)

Costumes and Props: Bag, School Uniform

Equipment: Camera, SD Tape, Tripod

Potential Issues: Weather- due to it being winter we will have to plan the times we film adequately; Lighting- linking into weather, lighting in winter is a potential problem; Trip Hazards- since we are filming these scenes outside, we will have to make sure we don't present a danger to the public

Risk Assessment: Medium- We will have to watch out for cars when filming on the streets.

Shooting Schedule (2)

Date: 30/10/2012

Time: 10am- 3pm

Location: Callum's House, Chiswick

Shots: 10; 18-20

Actors: Callum

Crew: James (Camera and Director)

Costumes and Props: Alarm Clock, Wall Clock, Watch, Pyjamas, Bag, School uniform

Equipment: Camera, SD tape, Tripod

Potential issues: Lighting- daylight could be a problem, we have to make sure that the lighting for different scenes looks similar.

Risk Assessment: Very Low- no real dangers since we are filming inside a house

Shooting Schedule (1)

Date: 26/10/2012

Time: 11am- 12.50 pm

Location: School Grounds- Gunnersbury Catholic School
                 Bus Stop opposite school

Shots: 11-12; 20-21

Actors: Sergy, Callum, 6 extras

Crew: James (camera and props) Callum will also act as director

Costumes and Props: Tables and chairs for exam hall, paper as a prop for the exam

Equipment: Camera, Tripod, SD tape

Potential Issues: Noise-  Filming in a school means that we will have to be cautious of the noise levels caused by pupils across the school grounds. Also, we may need to continuously halt filming due to large numbers of students in the area.

Risk Assessment: Low- we are filming in a safe area within our school, the only thing we have to keep in mind is the trip hazards we may cause whilst we film.